See The New Premier League Logo For Next Season As Barclays Sponsorship Ends (Photo)

The Premier League has launched a new logo which will be used from next season.

The fresh new design includes a modern take on the lion icon – a symbol that is part of the competition’s heritage dating back to its launch in 1992.

Premier League clubs agreed a new central sponsorship strategy last July which included a move away from a title sponsorship model.

Instead of long-time backers Barclays, the Premier League will have a roster of secondary rights partners from next season onwards.